BORMS Station Manager Guide

Introduction

Welcome to the Busoga One Radio Management System (BORMS) Station Manager Guide. This document is designed to help Station Managers effectively use BORMS to oversee operations, approve content, monitor station performance, and make informed decisions.

As a Station Manager, you have extensive privileges within the system and serve as the final approver for many critical workflows. This guide will walk you through the key features and responsibilities associated with your role.

Getting Started

Logging In

1. Navigate to the BORMS login page
2. Enter your username and password
3. Click "Log In"
4. For security, change your password regularly through the profile settings

Station Manager Dashboard

Your dashboard provides a comprehensive overview of station operations:

• Quick Stats: Key performance indicators and metrics
• Pending Approvals: Items requiring your review
• Revenue Tracker: Financial performance visualization
• Recent Activities: Latest system activities
• Campaign Status: Active and upcoming campaigns
• Staff Performance: Presenter and staff metrics

Approval Workflows

As Station Manager, you are the final approver for several key processes:

DJ Mention Approval

1. Navigate to "Mentions → Pending Approval" in the main navigation
2. Review mentions that have passed Marketing and Programming approval
3. For each mention:
   • Review the client details and payment information
   • Read the mention script carefully
   • Listen to audio file if attached
   • Check scheduling recommendations
4. Take action:
   • Approve: The mention will be scheduled and sent to presenters
   • Reject: Provide detailed feedback explaining the rejection reason
   • Request Changes: Send back with specific modification requests

Program Schedule Approval

1. Go to "Programming → Schedule Approval"
2. Review the proposed program schedule
3. Check for:
   • Balanced programming mix
   • Appropriate presenter assignments
   • Sufficient commercial slots
   • Compliance with station policies
4. Approve the schedule or request specific changes

Marketing Campaign Approval

1. Navigate to "Marketing → Campaign Approval"
2. Review proposed marketing campaigns
3. Evaluate:
   • Campaign objectives and targets
   • Budget allocation
   • Timeline and scheduling
   • Creative assets and messaging
4. Approve, reject, or request modifications

Monitoring & Analytics

Executive Dashboard

The Executive Dashboard provides high-level insights:

1. Go to "Reports → Executive Dashboard"
2. View key metrics:
   • Revenue by department/service
   • Airtime utilization
   • Client acquisition and retention
   • Campaign performance
   • Staff productivity

Custom Report Generation

Create customized reports for specific needs:

1. Navigate to "Reports → Custom Reports"
2. Configure report parameters:
   • Select report type
   • Choose date range
   • Select metrics to include
   • Set grouping and filtering options
3. Generate and export the report in your preferred format (PDF, Excel, CSV)

Performance Monitoring

Monitor staff and department performance:

1. Go to "Performance → Staff Metrics"
2. View performance by:
   • Individual staff member
   • Department
   • Time period
   • KPI category
3. Identify trends, challenges, and opportunities for improvement

Financial Oversight

Revenue Tracking

Monitor station revenue:

1. Navigate to "Finance → Revenue Dashboard"
2. Review revenue by:
   • Service type (mentions, campaigns, sponsorships)
   • Time period (daily, weekly, monthly, quarterly)
   • Client category
   • Department

Budget Management

Oversee departmental budgets:

1. Go to "Finance → Budget Management"
2. Review budget allocation and utilization
3. Compare actual spending against projections
4. Approve budget adjustment requests

Financial Reports

Access comprehensive financial reporting:

1. Navigate to "Finance → Reports"
2. Generate financial reports including:
   • Profit and loss statements
   • Revenue by service
   • Outstanding payments
   • Client spending analysis

Staff Management

Staff Performance Review

Monitor and evaluate staff performance:

1. Go to "Staff → Performance"
2. Review individual staff metrics
3. Compare performance against targets
4. Identify training needs and excellence

Access Control

Manage staff system access:

1. Navigate to "Settings → User Management"
2. Review staff accounts and permissions
3. Approve or modify role assignments
4. Reset passwords when necessary

System Settings

Station Configuration

Manage station-wide settings:

1. Go to "Settings → Station Configuration"
2. Configure:
   • Station details and branding
   • Operational parameters
   • Default approval workflows
   • System notifications

Notification Preferences

Customize your notification settings:

1. Navigate to "Profile → Notification Settings"
2. Configure:
   • Email notifications
   • In-app alerts
   • SMS notifications (if enabled)
   • Digest preferences

Strategic Planning Tools

Audience Analytics

Review audience engagement metrics:

1. Go to "Analytics → Audience"
2. View:
   • Listener demographics
   • Peak listening times
   • Popular programs
   • Engagement trends

Competitive Analysis

Track market position and competitor activity:

1. Navigate to "Analytics → Market Position"
2. Review:
   • Market share data
   • Competitive landscape analysis
   • Industry trends
   • Opportunity identification

Best Practices for Station Managers

Advanced Features

Automated Reports

Set up automated report delivery:

1. Go to "Reports → Scheduled Reports"
2. Configure:
   • Report type
   • Frequency (daily, weekly, monthly)
   • Delivery method (email, dashboard)
   • Recipients

Strategic Scenarios

Test strategic scenarios:

1. Navigate to "Planning → Scenario Testing"
2. Create what-if scenarios to model:
   • Pricing changes
   • Schedule modifications
   • Resource reallocation
   • New service introduction

Troubleshooting Common Issues

Approval Process Delays

If approvals are backing up:

• Check notification settings
• Delegate temporary approval authority when you're unavailable
• Use the bulk approval feature for routine items

Reporting Discrepancies

If you notice inconsistencies in reports:

• Verify date ranges and filters
• Check for pending transactions
• Ensure all departments are properly recording data
• Contact system administrator for data validation

Staff Access Issues

If staff report access problems:

• Verify their assigned roles and permissions
• Check for account suspension due to inactivity
• Reset passwords if necessary
• Review login attempt logs for security issues

Getting Help

If you need assistance with any aspect of the system:

1. Click the "Help" icon in the top navigation
2. Browse the knowledge base for station managers
3. Contact system support at [support-email]
4. For urgent issues, call technical support at [support-number]

Appendix: Keyboard Shortcuts

For efficient system navigation:

Shortcut	Action
Alt+D	Return to dashboard
Alt+A	Go to approvals page
Alt+R	Open reports menu
Alt+F	Access financial overview
Alt+S	View staff performance
Alt+H	Open help resources